Hey Team,
Despite the past year and a half being very profitable, it has in all honesty been my most challenging both personally and professionally. For the past 7 to 8 years the company has gotten way bigger than just “me”.
It has gotten way bigger than even ten people, at this moment we have approximately 100 people worldwide who work for us full time and then another few part time.
As our company grew, there were small holes and cracks in our companies foundation that when they started were not a big deal but as we got bigger were issues that could no longer be ignored.
That is why this was such a tough year for me! Yes we were paying out millions of dollars in commissions.. but from my deepest core I did not like my own company.
It is pretty hard on your ego when you take a step back and say… man, we suck!!! Now I am not saying we sucked, but it is how I felt inside relative to how good I know we can be.
So for the past 20 months I stopped doing all promotions, I stopped launching new things. As such we lost some momentum as leaders will go on to promote other things that “convert” to their email lists.
I understand and I get it. People need to go where the excitement is, where the money can be made. A marketer can only promote the same offer or opt in page before it simply stops converting.
It was so hard, the marketer in me wanted to launch new things, yet the very experienced business side in me said NO, fix what is BROKEN first!
Now here is the good news!
I can say that we are finally fixed, and most of you can see that in how much better our auto responder is now delivering, how much more reliable our hosting has become etc!!
So.. now..
We have two new HUGE launches just around the corner for 2015, one is our very first true consumer based product that you will love, and then soon after is the long awaited launch of Reliablereach.com
This year will be exciting, we have the right people, great products, and a solid foundation to finally hit 100 million per year!! I hope you are with me!! Because it is going to be one heck of an amazing ride with you, the GVO and Pureleverage.com family!
Now that I feel very comfortable about where we are going it is time to turn our product driven company into a true MLM company!! That is we have lacked on Leadership and Recognition WAY too long!
So I am proud to say we have established our PIN levels and Luxury Car Program and it will begin in the new year along with out new Consumer Based Product Launch!
–Joel Therien
Founder and CEO
GVO & Pureleverage.com
P.S. Thank you from the bottom of my heart for sticking with us! You are going to be blown away in 2015!
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